The Dataiku Blog

Lynn Heidmann

Find me on:

Recent Posts

Predict (and Prevent) Customer Churn

It’s pretty simple: churn happens when your customers are customers no longer. For any business (even those gaining customers quickly), this can be a devastating problem; but fortunately...

data science, machine learning, churn | March 01, 2017 | Lynn Heidmann

Marketing Analytics for a New Era

Today, the effectiveness of traditional marketing segmentation is limited by its reliance on fixed methodologies. Marketing teams that move to model-based segmentation, on the other hand, can...

marketing, segmentation, business | February 01, 2017 | Lynn Heidmann

Thomson Reuters Labs on Collaboration in Data Science

VP of Thomson Reuters Labs talks data with us: innovation and how to empower data science teams (hint: it’s all about collaboration!)

Partnership, business, collaboration | January 05, 2017 | Lynn Heidmann
Page 5 of 5